online aspect
a blog about building stuff on the webToo many DNS lookups in an SPF record
by Josh Fraser on March 20, 2009
I recently noticed I was having new email deliverability issues. It surprised me since things had been going well since switching to AuthSMTP for our outgoing mail. The first thing I checked was my SPF record. It looked like this:
v=spf1 a mx ...
3 ways to guard your email reputation
by Josh Fraser on January 31, 2008
At EventVue, our first point of contact with our users is by email. That's why I'm obsessive about making a great first impression with our emails. It's also the reason I work so hard to make sure that we maintain high deliverability rates.
According ...
The value of split testing
by Josh Fraser on January 25, 2008
A while ago we had a discussion over whether we should send our invitation emails as plain text or in HTML format. My gut feeling was that spam filters would be tougher on HTML emails than plain text, but I didn't know for sure. And I had NO IDEA ...
Let’s start a new trend
by Josh Fraser on December 3, 2007
DO NOT REPLY TO THIS EMAIL.
This mailbox is not monitored and you will not receive a response.
Every email I receive these days seems to contain that sentence in one form or other. A bit rude, isn't it? Wait, it gets better...
To ensure delivery, ...
Tutorial: Sending email through Gmail
by Josh Fraser on November 8, 2007
An introduction to using Gmail as your Email Service Provider
There are many reasons to consider outsourcing your email. Getting an email into someone's inbox is not a simple matter these days. There are a million things you need to know to make sure ...
